Tourism Summit 2025

Péter Kovács

Industry Manager
Google

Péter Kovacs began his career on the agency side, working with PPC since 2006. In 2008, he founded the search marketing division of Omnicom Media Group. He then became the digital director for Nokia's Central European region, where he was responsible for digital strategy management in five countries. In 2011, he joined Google's Budapest team, where, after a decade spent developing Hungarian agencies, he has been working as an industry manager since 2021. He has been involved with YouTube since its launch in 2012 and has been responsible for YouTube in Hungary since 2018.