14. 10. 2025. - 15. 10. 2025. | Budapest
Tourism Summit 2025
SummitArena
08:30
Break
Registration & Networking
09:00
Keynote
Opening
Moderator :
Dr. Nikki Eberhardt
CEO
Deep Impact Hub
Deep Impact Hub
Speaker :
Professor Alessandra Priante
President
ENIT SpA
ENIT SpA
pending invitation
Olivér Csendes
CEO
Visit Hungary
Visit Hungary
09:45
Keynote
Transforming the Future
Omar Hatamleh
Global Thought Leader in AI and Author
10:15
Panel
Future Analytics & Megatrends
Moderator :
Olivér Csendes
CEO
Visit Hungary
Visit Hungary
Speaker :
pending invitation
Joshua Ryan-Saha
Director of Travel, Tourism and Festivals
Edinburgh Futures Institute
Edinburgh Futures Institute
Nick Hall
Founder & CEO
Digital Tourism Think Tank
Digital Tourism Think Tank
Omar Hatamleh
Global Thought Leader in AI and Author
11:00
Break
Coffee Break
11:15
Keynote
What’s Next? Navigating Trajectories and Megatrends in a Data-Driven World
Nick Hall
Founder & CEO
Digital Tourism Think Tank
Digital Tourism Think Tank
11:45
Panel
Beyond Booking: The Evolving Role – and Responsibility – of Travel Platforms
Moderator :
Tania Sultana
Head of Research
Malta Tourism Authority
Malta Tourism Authority
Speaker :
Ada Xu
Director of International Affairs
FLIGGY
FLIGGY
pending invitation
Jan Tissera
President International
Amadeus' Hospitality
Amadeus' Hospitality
to be confirmed
TripAdvisor
12:30
Break
Lunch Break
14:00
Keynote
Inside the Traveler’s Mind: The Psychology Behind Every Decision
pending invitation
14:30
Panel
From Followers to Travelers: The impact of User-Generated Content on Tourism
Moderator :
Gary Csiszar
Founder & CEO
Post for Rent Group
Post for Rent Group
Speaker :
pending invitation
Hendrik Rudolph
Senior Manager & Lead Destination Marketing
Axel Springer SE
Axel Springer SE
Philipp Jessen
CEO & Founder
Storymachine
Storymachine
15:15
Break
Coffee Break
15:30
Keynote
How AI shaping the future
Joshua Ryan-Saha
Director of Travel, Tourism and Festivals
Edinburgh Futures Institute
Edinburgh Futures Institute
16:00
Panel
Decoding the Algorithm: Shaping the AI of the future and Travel Engagement
Moderator :
Gerhard Kürner
CEO
506.ai
506.ai
Speaker :
Dr Katerina Volchek
Professor
Deggendorf Institute of Technology
Deggendorf Institute of Technology
Magnus Hessbo
Group NAO Senior Advisor and Programme Lead
AI Opener for Destinations
AI Opener for Destinations
Sarah Rojewski
AI Consultant, Thought Leader & Visionary Voice in Germany
Yuwei Liao
Sales Associate Director
Tencent Cloud Europe
Tencent Cloud Europe
16:50
Case Studies
Algorithm Hacking / case study
pending invitation
17:15
Keynote
Closing Remarks
MiceHub
10:15
Break-out
Future Analytics & MICE Trends
Moderator :
Stephanie Cheung
Director of Strategy & Insights
MarketID
MarketID
Speaker :
Nathan Sarma
Director and Head of Intl CVBs- APAC, EMEA
Cvent
Cvent
Richelle Suver
Managing Director
One10
One10
Sven Bossu
CEO
AIPC
AIPC
11:45
Break-out
Leveraging Travel Platforms to Enhance the MICE Experience: Innovations, Opportunities, and Future Trends
Moderator :
Stephanie Cheung
Director of Strategy & Insights
MarketID
MarketID
Speaker :
Caryn Mambro
Executive Vice President of Creative
Opus
Opus
Mark Johnson
Chief Strategy Officer
Swoogo
Swoogo
Richelle Suver
Managing Director
One10
One10
14:30
Break-out
Content that Converts: The Strategic Role of Media in MICE Success
Moderator :
Stephanie Cheung
Director of Strategy & Insights
MarketID
MarketID
Speaker :
Caryn Mambro
Executive Vice President of Creative
Opus
Opus
pending invitation
SummitArena
08:30
Break
Breakfast Coffee & Networking
09:30
Keynote
Shaping a Sustainable Future for Travel
Professor Xavier Font
Professor of Sustainability Marketing
University of Surrey, UK
University of Surrey, UK
10:00
Panel
Don't Skip the Tomorrow Challenge! Sustainability - Resilience - Responsible travel
Moderator :
Olivér Csendes
CEO
Visit Hungary
Visit Hungary
Speaker :
Eduard Romulus Goean
Vice President
Therme Group
Therme Group
pending invitation
Katarina Thorstensson
Strategist and Senior Advisor
Professor Xavier Font
Professor of Sustainability Marketing
University of Surrey, UK
University of Surrey, UK
10:45
Break
Coffee Break
11:00
Keynote
Mega-Events, Urban Regeneration and Tourism: Opportunities, Challenges, and Lasting Impressions
pending invitation
11:30
Panel
Mega-Events vs Slow Tourism
Moderator :
Dr. Nikki Eberhardt
CEO
Deep Impact Hub
Deep Impact Hub
Speaker :
pending invitation
Attila Szalay-Berzeviczy
Chairman of the Board
Budapest Olympics Foundation
Budapest Olympics Foundation
12:20
Keynote
Sustainability 50 Best Practices from Hungary
pending invitation
12:50
Keynote
Closing Remarks
MiceHub
10:00
Break-out
MICE as Catalyst: Measuring Social Impact and Community Transformation
Moderator :
Stephanie Cheung
Director of Strategy & Insights
MarketID
MarketID
Speaker :
Gerda-Marie Rist
Head of Copenhagen Legacy Lab
Wonderful Copenhagen
Wonderful Copenhagen
pending invitation
11:30
Break-out
ESG-Regulations (MICE)
Gergely Hankó
Managing Director
ManaHungarian Association of Environmental Enterprises
ManaHungarian Association of Environmental Enterprises
